Barbizon Lighting Company

CS_IPM_BarbizonThe Challenge: Barbizon Lighting provides custom lighting and rigging solutions for concert and stage productions. With fourteen locations across the United States and Great Britain, Barbizon was having trouble keeping their printed material consistent and on brand. Stationery and business cards were printed using different artwork. Print pricing and turnaround was inconsistent and ordering was difficult and time consuming. Barbizon turned to the Graphic Group.

The Graphic Group Difference: Barbizon was an ideal candidate for our Internet Print Management Service. Working closely with the marketing manager, we designed and built Barbizon a custom web ordering portal. The portal employs variable templates built using Barbizon’s artwork, allowing users to create location specific business cards, letterhead, envelopes, and mailing labels. Users can now typeset, approve, and order their stationery in minutes from a single custom web site. Barbizon is thrilled with the solution. It has achieved the ease of use and brand consistency their previous process lacked.

GEI Consultants, Inc.

CS_IPM_GEIThe Challenge: GEI Consultants, Inc. is a national engineering firm specializing in environmental and geological engineering projects. The company has grown quickly by acquiring small to medium sized firms. Rapid growth proved a challenge to the print procurement process. Business cards and stationery were a constant problem. Ordering was time consuming and print quality was inconsistent. In addition to stationery, the main office produces proposal covers and tabs, distributing them to offices around the country. Fulfilling orders internally was inefficient and time consuming.

The Graphic Group Difference: Internet Print Management was the natural solution. Stationery ordering was streamlined and print consistency greatly improved. As GEI’s single print manufacturing source, The Graphic Group now prints and warehouses all the GEI report material. Satellite offices place orders via the web portal. The orders are fulfilled and shipped directly to the ordering office. Inventory levels are automatically adjusted by the system when orders are placed. By implementing Internet Print Management, we transformed a process that was inefficient and time consuming into one that is easy and effortless.

Talent Partners

CS_IPM_Talent PartnersThe Challenge: Talent Partners is a national talent management firm with offices in New York, Chicago, and Los Angeles. Their stationery has some features that make it expensive to print on demand. Their business envelope has a full bleed flap and their business card is heavy coverage with a full bleed on the back. Print was ordered from multiple vendors creating brand and print consistency problems. The print procurement part of their business was hard to manage and was way too expensive.

The Graphic Group Difference: We created a custom web portal for Talent Partners. Their business card backs are now printed as shells and orders created on the variable web templates are imprinted on demand. The envelopes are printed flat with everything but the address line and converted into finished envelopes. Orders placed on line are imprinted with the appropriate office address as needed. The Graphic Group warehouses the shells. Accurate shell inventory is always available on line. The system solved Talent Partners’ brand and print consistency problems while providing ease of use, economies of scale, and flexibility.

Toshiba Business Solutions

CS_IPM_ToshibaThe Challenge: Toshiba Business Solutions has many different tiers of branding along with many locations. Some of their business cards need to have one, maybe two additional logos added depending on the recipients. The logo(s) added additional ink color(s) to their material. Print quotes were coming in at three and four times the cost of their existing print. Toshiba has five offices in the Boston area. Each of the offices reported trouble with their existing print vendor’s level of service. Turnaround and print quality were a constant source of aggravation.

The Graphic Group Difference: We created a custom web portal for Toshiba. Each location can choose the logos that they would like added to the card. This way they only pay for the additional colors when needed. Finished products are ordered using custom variable templates and are imprinted on demand. Shell inventory levels are instantly updated as imprints are ordered. The variable templates allow Toshiba to typeset and instantly approve business cards, letterhead, and envelopes. The shell and imprint model along with the streamlined production system allowed us to achieve Toshiba’s turnaround and print quality goals with ease.